Sophie Bissonnette's documentary analyzes the hypersexualization of our environment and its noxious effects on young people. Psychologists, teachers and school nurses criticize the unhealthy culture surrounding our children, where marketing and advertising are targeting younger and younger audiences and bombarding them with sexual and sexist images. Sexy Inc. suggests various ways of countering hypersexualization and the eroticization of childhood and invites us to rally against this worrying phenomenon.
Sophie Bissonnette's documentary analyzes the hypersexualization of our environment and its noxious effects on young people. Psychologists, teachers and school nurses criticize the unhealthy culture surrounding our children, where marketing and advertising are targeting younger and younger audiences and bombarding them with sexual and sexist images. Sexy Inc. suggests various ways of countering hypersexualization and the eroticization of childhood and invites us to rally against this worrying phenomenon.
La question se pose : quelle est notre responsabilité en tant que société? Étant donné l’influence des médias sur les jeunes, devrait-on imposer des lois qui forceraient des pratiques responsables du marché? La valeur pédagogique de ce film dans le cadre des cours d'éthique, d'économie domestique, d’éducation aux médias ou d’histoire est incontournable.